Marketing Tag

RoomCast_12-min

[vc_row][vc_column][vc_column_text]Starwood’s tech-forward select-service brand, Aloft Hotels, is following in its soon-to-be-parent company’s footsteps with its newest pilot program. This week, the brand announced it is testing out a new media streaming solution from TeleAdapt at the 188-room Aloft New Orleans Downtown. With RoomCast Powered by Chromecast, hotel guests can stream all of their favorite media from Netflix, Hulu, YouTube, and more, directly onto their guest room TV...

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European Union flags fly in front of the European Commission headquarters in Brussels October 12, 2012. REUTERS/Yves Herman

[vc_row][vc_column][vc_column_text]Shock. That’s the best word that encapsulates not just how the global tourism industry feels, but the global community at large, given the news that British voters have essentially voted themselves out of the European Union (EU) after more than four decades of European membership. “There was a lot of shock, to be honest,” said Stephen Dunk, European operations director and global sales coordinator for Travelzoo,...

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tripadvisormobile

[vc_row][vc_column][vc_column_text]This year hotels are making one of the biggest pushes they’ve ever made to convince guests to book direct but at the same time booking site mobile app downloads–and bookings–are significantly up compared to last year. MMGY Global’s 2016 Portrait of American Travelers study found there was a 20 percentage point increase in respondents that indicated they’ve downloaded an online travel agency app during the past year...

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Travel-MANager-Home-Page-1

[vc_row][vc_column][vc_column_text]In today’s marketing speak, “M&M, short for moms and Millennials,” is the most covetable group, especially when it comes to travel says Adrian Kurre, global head of Homewood Suites by Hilton andHome2 Suites by Hilton. But instead of focusing on moms or Millennials for its latest marketing campaign, Hilton’s extended stay brands are looking to another traveler demographic: that of men, especially fathers. “We wanted to...

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[vc_row][vc_column][vc_column_text]The European Union lifted most of its restrictions on Iran Air as part of the latest changes to the bloc’s list of unsafe carriers. The EU also removed Air Madagascar, three more Indonesian operators — Citilink, Lion Air and Batik Air — and all airlines based in Zambia from the aviation blacklist. The easing of curbs on Iran Air follows a visit to Tehran by European...

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[vc_row][vc_column][vc_column_text]Ride-sharing services like Uber trumpet that they provide a cheap, easy way to zip around cities anywhere in the world. That may be true, but that’s because someone else is silently picking up part of the cost, and that can’t last forever. Here’s why: Uber and its rivals are paying for their escalating price wars with money they’ve raised in debt and equity markets. And it’s getting...

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Air-Asia-India

[vc_row][vc_column][vc_column_text]It’s the news foreign carriers had been waiting to hear for years. After more than a decade of deliberations, India finally unveiled an aviation policy to open up the world’s fastest growing major air-travel market. Prime Minister Narendra Modi’s government decided Wednesday to permit domestic airlines to fly overseas provided they deploy 20 planes or 20 percent of capacity, whichever is higher, on local routes. Earlier,...

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Visa-Report

[vc_row][vc_column][vc_column_text]More than 280 million households globally will make at least one international trip per year by 2025, which represents a 35% increase over 2015 figures. That’s according to a new study published this week by Visa, in conjunction with Oxford Economics. Visa sees about 25 cents of every U.S. retail dollar spent around the world. Two factors are driving the exponential jump in international travel. First, the rise...

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Sports-Tourism

[vc_row][vc_column][vc_column_text]This week’s top story is about sports tourism. Even as the Rio de Janeiro Olympics faces a variety of potential headaches, spending on sports tourism continues to grow. The World Travel Market estimated more than $600 billion is spent globally on sports tourism, and big name tournaments and championships attract millions of international fans, along with plenty of anger when things don’t go as planned (take this...

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